Piers Morgan Logs His Cheapest-Ranked Month

Per month shy of his one-year anniversary at CNN, Piers Morgan just published his cheapest-ranked month up to now within the key grown ups 25-54 demographic. His Piers Morgan Tonight averaged 154,000 audiences within the demo in November. Which was lower 4% in the delivery of his predecessor Ray King within the 9 PM slot last November. Meanwhile, in the first full month at 8 PM, MSNBC’s Erectile dysfunction Schultz came 201,000 in 25-54. Which was much better than the 176,000 demo audiences Lawrence O’Donnell shipped within the slot in October. However it was lower 35% in the performance of Keith Olbermann within the 8 PM hour last November. (O’Donnell too was lower 35% from Olbermann’s October 2010 average.) Overall, Fox News once more brought the cable news network pack in November with 258,000 audiences among grown ups 25-54, then MSNBC (138,000) and CNN (121,000).